Join a team recognized for leadership, innovation and diversity
Senior Marketing Specialist
As a Senior Marketing Specialist here at Honeywell, you will play a crucial role
in driving marketing automation and lead management initiatives. You will be
responsible for managing and optimizing the Marketing platform to support our
marketing campaigns and generate high-quality leads. Your expertise in Marketing will enable you to develop and execute effective marketing automation
strategies, ensuring seamless integration with other marketing tools and
systems. You will report directly to our Senior Marketing Operations &
Analytics Manager and work out of our Bucharest, Romania location on a hybrid
work schedule.
In this role, you will impact our marketing operations by leveraging Marketo to
drive lead generation, nurture campaigns, and customer engagement. You will
collaborate with cross-functional teams to develop and execute marketing
automation campaigns, analyze campaign performance, and provide actionable
insights to optimize marketing strategies.
KEY RESPONSIBILITIES:
- Manage and optimize the Marketo
platform to support marketing campaigns and lead generation
- Develop and execute marketing
automation campaigns, including lead nurturing and customer engagement programs
- Collaborate with cross-functional
teams to ensure seamless integration of Marketo with other marketing tools and
systems
- Analyze campaign performance and
provide actionable insights to optimize marketing strategies
- Stay updated with the latest trends
and best practices in marketing automation and lead management
YOU
MUST HAVE:
- Minimum of 5 years of experience in
marketing automation
- Strong knowledge of Marketo platform
and its capabilities
- Proficiency in developing and
executing marketing automation campaigns
- Experience in lead management and
nurturing programs
- Excellent analytical and
problem-solving skills
- Strong communication and
collaboration skills
WE VALUE:
- Bachelor's degree in Marketing,
Business, or a related field
- Marketo Certified Expert or similar
certification
- Experience with CRM systems, such as
Salesforce
- Knowledge of HTML and CSS for email
template customization
- Familiarity with marketing analytics
and reporting tools
- Ability to work in a fast-paced,
dynamic environment
We offer:
- Competitive
Salary regularly increased based on your performance.
- Enjoy
25 vacation days per year, plus extra days off for life's special events.
- Meal
vouchers.
- Flexible
benefits basket with monthly budget allocated (top up medical insurance,
life insurance, pension, vacation/ cultural).
- Medical
Insurance Plan paid by the company.
- Equal opportunity statement
We are an equal opportunity employer and value
diversity at our company. We do not discriminate based on race, religion,
color, national origin, gender, sexual orientation, age, marital status,
veteran status, or disability status.
We will ensure that individuals with
disabilities are provided reasonable accommodation to participate in the job
application or interview process, to perform crucial job functions, and to
receive other benefits and privileges of employment. Please contact us to
request accommodation.
Join us now and make an impact!
#FutureShaper
#LI-Hybrid
Additional Information
- JOB ID: HRD256316
- Category: Marketing
- Relocation Tier: Not Applicable
- Security Clearance:
- Aviation Authority (FAA for US):
- Band: 03
- Referral Bonus: 1680
- Requisition Type: Standard Requisition
- US Citizenship:
- FLSA Statement:
- FLSA CODE: Exempt