Sr Digital Marketing Associate, M2+ Prime Video

Amazon Web Services | Chennai, TN, India

Posted Date 11/20/2024
Description

? The primary responsibility is to execute and audit marketing operations to improve visibility of the content in Amazon Prime Video
? The role will require the candidate to understand the marketing tools and operation workflows
? The operator is expected to continuously learn and update themselves on the new features of the tools and process updates
? Operator should have knowledge and expertise in creating and update process SOPs
? The role will require the candidate to perform content quality, bar raising and publishing of the marketing campaigns involving respective process guidelines and customer experience
? Candidate to have knowledge on operational metrics (KPI)
? Candidate required to have experience with stakeholder communication, escalation management and email management
? Candidate to be an efficient team player and contribute to business by proposing and implementing process improvement projects
? This is an Individual Contributor role, where the candidate is expected to use high judgement skills to review and approve key marketing content with high customer visibility with minimal guidelines
? The role requires a graduate degree with exposure to MS office
? In addition, the associate should have an attention to detail, good communication skills, logical thinking, analytical and proactive approach
? This role requires the candidate to work in night shift (IST time zone) and flexibility to extend support during critical business requirements if any customer facing defects


Key job responsibilities
? Completed under graduation (UG) in any stream
? Willing to operate in night shift (IST time zone)
? Candidate should be familiar with MS Word, Excel and Outlook
? Ability to communicate effectively over call and emails with stakeholder and commit to deliverable timelines
? Perform marketing operations to enhance the visibility of content across digital platforms
? Quickly understand and effectively utilize marketing and operation workflow tools
? Continuously adapt to and learn new features of the marketing programs
? Monitor and be aware of key operations metrics such as productivity (number of titles processed per hour), quality (defect percentage), and delivery/latency Service Level Agreements (SLAs)
? Ensure compliance with these metrics, SLA requirements, QA guidelines, team goals, and personal goals
? Hands-on experience building, launching, and reporting on campaigns using Marketing Automation tools.
? Edit and fix content efficiently, following established Standard Operating Procedures to spot and correct errors.

BASIC QUALIFICATIONS

? Completed under graduation (UG) in any stream
? Willing to operate in night shift (IST time zone)
? Candidate should be familiar with MS Word, Excel and Outlook
? Ability to communicate effectively over call and emails with stakeholder and commit to deliverable timelines
? Perform marketing operations to enhance the visibility of content across digital platforms
? Quickly understand and effectively utilize marketing and operation workflow tools
? Continuously adapt to and learn new features of the marketing programs
? Monitor and be aware of key operations metrics such as productivity (number of titles processed per hour), quality (defect percentage), and delivery/latency Service Level Agreements (SLAs)
? Ensure compliance with these metrics, SLA requirements, QA guidelines, team goals, and personal goals
? Hands-on experience building, launching, and reporting on campaigns using Marketing Automation tools.
? Edit and fix content efficiently, following established Standard Operating Procedures to spot and correct errors.

PREFERRED QUALIFICATIONS

? Experience as a Quality auditor
? Experience with Audit or QC tools and mechanisms
? Good interpersonal skills to manage ongoing relationships with program team and inter operations teams
? Ability to meet deadlines in a fast-paced work environment driven by complex software systems and processes.
? Strong attention to detail when editing content, with the ability to deep dive and identify root causes of issues.
? Knowledge or experience in the publishing/b2b & b2c marketing industry, as well as familiarity with QuickSight, Adobe, Sprinklr, Marketo, and Photoshop, are significant advantages.
? Knowledge or experience in Marketing experimentation and campaign performance metrics analysis is an added advantage

Type
Full time

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